brand category degree

基本解釋

Through model analysis shows that the factors that affect the performance of the company continued to grow as the company's brand depth, brand credit degree and category demand intensity coefficient.
通過(guò)模型分析發(fā)現(xiàn)，影響公司持續(xù)成長(zhǎng)的因素表現(xiàn)為公司的品型深度、品牌信用度和品類需求強(qiáng)度。
Only when credit degree of product brand reach a certain level, celebrity endorsement strategy will succeed; meanwhile, category conform index has more influence than brand credit degree of celebrity.
其中，產(chǎn)品的品牌信用度要達(dá)到一定水平，這是名人代言成功的保底條件，而品類契合度是較名人品牌信用度更為重要的影響因素與條件。

It provides 360-degree intelligence about their product interests, category interests, brand interests and competitor loyalty.
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